© 2018 Maple Projects, LLC

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Natalie's Craft Kombucha

STORY

What started as a small business selling products to friends and family in her local town, it did not take long before Natalie's Craft Kombucha turned into a popular brand by demand. Natalie's Craft Kombucha is a central Pennsylvania company that has expanded their distribution all over the United States and continues to grow every year. Their kombucha product has grown in size and popularity due to their refreshing taste and organic flavors. Natalie's Craft Kombucha focuses on healthy lifestyle and the positive benefits of their products.

www.nataliescraft.com

SCOPE OF WORK

+ Brand & Identity

+ Brand Related Photography

+ T-shirt & Accessory Design

+ Packaging

+ Print Design

+ Advertising

+ Web Design

WHAT WE DID

As the business and loyal customers continued to grow, Natalie contacted us about re-branding their products and creating a blog that would later be co-used as their e-commerce website. Natalie wanted their brand to have a polished, classic look without looking stuffy. After all, they enjoy their customers and want to stay true to the organic, fun and friendly feel of their brand. We created an identity that would fit the personality of Natalie's Craft Kombucha. We designed clean business cards and we updated the packaging with a simple, classic look with pops of color in the flavor name and the heart, similar to the original packaging. We had the opportunity to illustrate and design fun apparel for the brand and create a responsive e-commerce website and blog for Natalie's followers.

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